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    Browse through our media coverage and company announcements. PR contact: press@productsup.com

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    Recent media coverage

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      L'Oreal ANZ Taps Tech Stack To Distribute Targeted Information On Google, Facebook, TikTok

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      L’Oréal Selects Productsup as Its Product-to-Consumer (P2C) Platform to Enhance Its Commerce Operations and Accelerate Growth

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      Interaktiv-Trend 2023/2024: Nicht ohne Nachhaltigkeit

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      Trends in Marketing und Commerce 2023 (3): Nachhaltigkeit, E-Commerce und B2B

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      Retail in the Metaverse Facing Hardware, Identity Challenges

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      Following a string of scandals: where will the crypto industry go in 2023

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      The retail AI industry takes stock as the holiday season wraps up

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      MarTech360 Interview With Marcel Hollerbach, Chief Innovation Officer, Productsup

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      Back to Black: IMRG’s Black Friday Review 2022

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      Movers and Shakers: Tripadvisor, Pizza Express, Future, WeTransfer and more

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      Bernice King struggled to define herself on her own terms. Then she accepted her role in continuing her parents’ legacy

    • Retail Dive

      Four tips to drive more revenue on Pinterest

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      PEAK 2022: The Black Friday edition

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      How will the metaverse affect the future of work?

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      Merry Marketeers: Christmas Ads, a Retailers’ Family Tradition

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      Warner Bros. Discovery, Cancer Research UK, Marriott Bonvoy and Bidstack are Digiday Marketing and Advertising Awards Europe finalists

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      Black Friday could make or break Primark’s click and collect online ordering platform, says P2C specialist

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      Enterprise cloud data management leader Informatica and Productsup join forces to address burgeoning global P2C market

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      Wish Enters Partnership with Productsup

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      Web3 & NFTs @DMEXCO 2022

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      How will the metaverse affect the future of work?

    • Ecommerce Magazin

      Product information: Stable Christmas sales despite inflation

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      Interpol launch ‘policing metaverse’ for training and collaboration

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      Visa lays groundwork to streamline payments for social, gaming creators

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      Retailers dial down promotions during Amazon Prime Early Access sale

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      Is TikTok the Latest Social Platform to Try Live Shopping in the US

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      Brick-and-mortar 2.0: big brands lead hybrid experiences

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      Hello Retail Returns Debate, Our Old Friend

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      Productsup: Marcel Hollerbach live from DMEXCO

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      This Web3-native beverage brand bet big on NFTs

    • Retail Dive

      The majority of Instagram users now shop on the app. How should retailers reach them?

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      Weighing the risks and rewards of selling on a marketplace

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      2022 SaaS Awards Finalists

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      TikTok announces new shoppable ad formats as it prepares for holiday rush

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      TikTok Unveils Shopping Ads Suite of 3 Commerce Products

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      Cashed in at 65 million: Productsup used this pitch deck to hunt for investors

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      Web3 By The Numbers: Key Metaverse, Crypto And NFT Stats Every Marketer Should Know

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      2022 UK Business Tech Awards Shortlist

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      How Can Marketers Win Over Gen Alpha?

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      Fight the chaos: How to bring order to your product information

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      H1 Review: How Did Online Retail Perform?

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      Amazon Prime Day: 6 performance marketers on the changing face of e-commerce

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      2022 SaaS Awards Shortlist

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      TikTok disputes reports of a slowdown in its European e-commerce ambitions

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      Quickfire Q&A: How Should Retailers Approach the Metaverse?

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      Is $5 Trillion Metaverse Driving Sustainable Consumption?

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      2022 SHORTLIST

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      Productsup Acquires World of Content to Power Frictionless Commerce Experiences

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      Berlin’s Productsup buys World of Content to power frictionless commerce experiences

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      Productsup Acquires World of Content

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      Personio collects another 200 million - Planted gets millions - Productsup buys World of Content

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      Check out the 15-slide pitch deck e-commerce startup Productsup used to raise $70 million in Series B funding

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      New research study confirms personalized customer experiences are a top business priority

    • Retail Dive

      Hype vs. Not Hype: Data reveals consumer preferences for sustainability and the metaverse

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      How Augmented Reality Will Impact Marketing in the Multiverse

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      Frasers Group buys Missguided out of administration

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      Despite metaverse buzz, 60% of consumers have zero interest in virtual shopping

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      LinkedIn live interview with Productsup CIO Marcel Hollerbach

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      Quontic Bank’s metaverse outpost demonstrates the importance of brand utility in metaverse activations

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      Kohl’s slashes full-year outlook as revenue, operating profits drop

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      4 Ways the Metaverse Can Enhance the Customer Experience

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      Productsup Launches the P2C Maturity Model To Empower Companies to Transform Their Commerce Business

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      70% of shoppers are likely to buy a product if recycling information is clear and visible

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      How Retailers Can Meet Expectations for the Metaverse

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      What matters to customers - from sustainability to brand experiences: research

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      New Data Reveals How Retailers Can Meet Consumer Expectations for the Metaverse, Sustainability, and More

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      22 multi-million dollar investments that everyone should have noticed

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      Product-To-Consumer Software Company Productsup Raises over $70 Million

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      Do Digitally Native Brands Need A Physical Presence?

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      Productsup nabs $70M to help brands sell better

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      A Guide to NFTs: What Brands Need to Know

    • TechCrunch

      Productsup raises $70M to help retailers navigate sales strategies in the choppy world of e-commerce

    • Retail Dive

      TikTok's retail engine is revving up, but are brands successful at driving sales?

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      B&Q launches marketplace with ambition to treble the range available on its website within six months

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      Commerce in the metaverse: how the likes of JPMorgan can thrive in the virtual world

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      Sustainable Shoppers Want a Transparent Supply Chain

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      Are We Ready To Enter The Metaverse? Three Challenges Marketers Can Expect To Face

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      Lowe's, Home Depot earnings show ecommerce growth, similar omnichannel paths

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      “Commerce Anarchy” Is Damaging Companies’ Bottom Lines—But a Product-to-Consumer Strategy Can Help Them Take Back Control

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      After the Great Resignation, Tech Firms Are Getting Desperate

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      Despite Tumultuous 2021, Meta Posts Revenue Gains of 20% for Q4, 37% for Full Year

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      DisrupTV Episode 265: Karen Mangia, Katie Moro, Corey Glickman, Jeff Kavanaugh

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      Retailers are Now Operating in Commerce Anarchy – Here’s How They Can Take Back Control

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      Productsup brings global commerce leaders together for the first-ever virtual P2C World Tour

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      Commerce Anarchy: What Is It And Why Should Retailers Care?

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      Commerce anarchy defined 2021, but a P2C strategy remodel will see businesses boom next year

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      ‘Commerce anarchy’ is damaging companies’ bottom lines – but a product-to-consumer strategy can help them take back control

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      9 campaigns that struck a chord in 2021

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      How P2C can help businesses navigate the complex commerce landscape

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      Commerce needs a radical rethink – it’s time for P2C

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      Challenge P2C: New platform as a game changer?

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      Productsup recognized as leader in the Product-to-Consumer (P2C) Management category by Constellation Research

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      The Metaverse, Commerce Anarchy and Tech’s Long Road

    • TechCrunch

      TikTok Shopping expands with more partnerships, LIVE Shopping, new ads and more

    Company announcements

    Real-world customers. Real-life success stories.

    Learn how the Productsup platform works with some of the biggest brands in the world.