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Podcast hosted by Productsup Co-Founder and CIO Marcel Hollerbach
Hear exclusive interviews between leaders in commerce. New episodes released each week.
Recent media coverage



Glossy Research: Brands are cutting back on ad spending and putting money into influencers and affiliates


The saga of one footwear company shows how hard it is to move manufacturing when ‘every brand is scrambling’





How Reddit went mainstream

Productsup, trbo, and Pimcore join forces to launch the first-ever P2C Alliance and reimagine product content journeys




Can Target’s Private Label Products Help Them Compete? Three Brand Experts Weigh In

Transform Your Product Content Globally with Productsup’s Advanced AI Tools

Productsup Unveils New Suite of AI Tools for Generating Hyper-Personalized and Channel-Ready Product Content at Scale

Productsup Names Alwin Schauer as Chief Revenue Officer

What Is Flip Commerce and Should Your Brand Join It?

5 Retail Trends Steering Product Content Journeys

TikTok Shop Is Raising Referral Fees

Brick-and-Mortar CX Trends Shaking Up Retail

E-Commerce Experts Unveil Top Predictions & Growth Strategies for Online Sellers in 2024

5 Ways Retailers Can Sell More Online With a Personal Touch

How to Align Your SEO Strategy with Google's A.I.Search Lab Updates in Time for Holiday Shopping

What Content Marketers Can Expect in 2024

How TikTok Shop Changed This Inc. 5000 Company's Sales 'Overnight'

HomeGoods stops selling online to focus on brick and mortar stores

How Brands Are Combatting Sales Fatigue for Amazon's Fall Prime Day

Productsup Launches AI-Powered Solution Enabling Data Capture With GS1 Certification

Das erwarten Branchenprofis von der Dmexco 2023

Introducing TikTok Shop

Productsup Enables Global Product Data Syndication for Manufacturers and Distributors With Distributor Data Solutions
Productsup Joins ETIM North America

Starbucks’ pumpkin spice latte is back, but it may be the beginning of the end for the pumpkin spice market—sales are down again for the second consecutive year, research shows

Walmart CEO Says Value Will Prevail in an Economic Slowdown

Community Commerce: Mit den richtigen Produktdaten zum Erfolg auf Social Media

Amazon Prime Day bests expectations despite increasing competition

Productsup ernennt Jamie Gunn zum neuen Chief Financial Officer

Prime Day helped push US e-commerce more than 6% to $12.7B: Adobe
Productsup Launches the Amazon A+ Content Builder and Global Amazon API

After metaverse week, where does beauty tech head next?

Productsup Equips Brands with Advanced Capabilities for Driving Global Growth on Amazon

The Top Product Feed Management Software Vendors According to the FeaturedCustomers Summer 2023 Customer Success Report

Forever chemicals - procurement's next big challenge

Productsup eyes M&A targets
It’s 2023: Here Are The Top Tech Trends To Watch

Informatica Launches Next-gen ISV Partner Program

Kimberly-Clark Elevates Product Content Management Across Its Amazon Listings

Wie Händler Google Shopping erfolgreich einsetzen

Unlocking Gen Z’s luxury spending power in 2023

SEO SEA und Performance: Wie Händler Google Shopping erfolgreich einsetzen

How AI/ML Transforms Ecommerce Customer Experiences

Will Walmart Using Generative AI Break Open Pandora’s Retail Box?

Did the arena tour kill festival fashion?

Gen Alpha Are Changing the Retail Landscape

What to expect at the upcoming Shoptalk 2023

Kundenerwartungen: 4 Ansätze, wie Online-Händler diese erfüllen können

7 examples of sustainable marketing

Women’s Day 2023: Tech Leaders Discuss the Impact of Digital Gender Gap

NFT und der Handel: Antworten auf die wichtigsten Fragen zum Blockchain Commerce

Constellation ShortList™ P2C Management

Why investing in digital is the smart choice ahead of a recession

How the tinned fish TikTok trend led to Scout’s first national retail partnership at Whole Foods

Retailers, It’s Time To Get Phygital

Que el 79% de las empresas españolas no invierta en anuncios de Snapchat y TikTok, es una razón para hacerlo

Reasons to be Cheerful: Marcel Hollerbach, Chief Innovation Officer at Productsup

ChatGPT: How an AI chatbot could change the face of online retail

US Department of Justice Looks to Break Google's Online Advertising Business

New report identifies 4 business priorities for creating strong customer experiences in 2023

Shoppers want better info, sustainability and the metaverse; cash-strapped retailers reluctant

Report: retailers failing to meet consumers’ sustainable shopping needs

L'Oreal ANZ Taps Tech Stack To Distribute Targeted Information On Google, Facebook, TikTok

L’Oréal Selects Productsup as Its Product-to-Consumer (P2C) Platform to Enhance Its Commerce Operations and Accelerate Growth

The retail AI industry takes stock as the holiday season wraps up

Bernice King struggled to define herself on her own terms. Then she accepted her role in continuing her parents’ legacy

Four tips to drive more revenue on Pinterest
Warner Bros. Discovery, Cancer Research UK, Marriott Bonvoy and Bidstack are Digiday Marketing and Advertising Awards Europe finalists

Wish Enters Partnership with Productsup

Is TikTok the Latest Social Platform to Try Live Shopping in the US

This Web3-native beverage brand bet big on NFTs

The majority of Instagram users now shop on the app. How should retailers reach them?

2022 SaaS Awards Finalists

TikTok announces new shoppable ad formats as it prepares for holiday rush

TikTok Unveils Shopping Ads Suite of 3 Commerce Products

Cashed in at 65 million: Productsup used this pitch deck to hunt for investors

Web3 By The Numbers: Key Metaverse, Crypto And NFT Stats Every Marketer Should Know

2022 UK Business Tech Awards Shortlist

How Can Marketers Win Over Gen Alpha?

2022 SaaS Awards Shortlist

TikTok disputes reports of a slowdown in its European e-commerce ambitions

2022 SHORTLIST

Productsup Acquires World of Content to Power Frictionless Commerce Experiences

Check out the 15-slide pitch deck e-commerce startup Productsup used to raise $70 million in Series B funding

Hype vs. Not Hype: Data reveals consumer preferences for sustainability and the metaverse

Despite metaverse buzz, 60% of consumers have zero interest in virtual shopping

Quontic Bank’s metaverse outpost demonstrates the importance of brand utility in metaverse activations

New Data Reveals How Retailers Can Meet Consumer Expectations for the Metaverse, Sustainability, and More

Product-To-Consumer Software Company Productsup Raises over $70 Million

Do Digitally Native Brands Need A Physical Presence?

Productsup nabs $70M to help brands sell better

Productsup raises $70M to help retailers navigate sales strategies in the choppy world of e-commerce

TikTok's retail engine is revving up, but are brands successful at driving sales?

Are We Ready To Enter The Metaverse? Three Challenges Marketers Can Expect To Face

“Commerce Anarchy” Is Damaging Companies’ Bottom Lines—But a Product-to-Consumer Strategy Can Help Them Take Back Control

After the Great Resignation, Tech Firms Are Getting Desperate

Despite Tumultuous 2021, Meta Posts Revenue Gains of 20% for Q4, 37% for Full Year

Productsup brings global commerce leaders together for the first-ever virtual P2C World Tour

Commerce Anarchy: What Is It And Why Should Retailers Care?

How P2C can help businesses navigate the complex commerce landscape

TikTok Shopping expands with more partnerships, LIVE Shopping, new ads and more
Company announcements

Important notice: Please protect yourself from Productsup brand impersonations

Productsup launches new Comparison Shopping Services to maximize Google Shopping ROI

Productsup and Protokol partner to streamline creation of Digital Product Passports to prepare for EU compliance

Syndigo and Productsup partner to expand global product experience management

Productsup announces the return of Founder Johannis Hatt as CEO

Productsup launches a new program, Productsup Connect, empowering businesses to build their own integrations for full data control

Productsup, trbo, and Pimcore join forces to launch the first-ever P2C Alliance and reimagine product content journeys

Productsup unveils new suite of AI tools for generating hyper-personalized and channel-ready product content at scale

Productsup accelerates its go-to-market strategy with the appointment of Alwin Schauer as Chief Revenue Officer

Report names Productsup a Strong Performer in Product Information Management (PIM)

Productsup partners with TikTok to launch TikTok Shop connector app

Productsup enables global product data syndication for manufacturers and distributors with Distributor Data Solutions

Productsup equips brands with advanced capabilities for driving global growth on Amazon

Productsup accelerates growth with Informatica’s new ISV Innovate partner program

Kimberly-Clark and Productsup streamline global data flow to Amazon

Cloetta achieves efficient data capture for ecommerce success with Productsup

Maxxium and Productsup enhance online product information for optimal customer experiences

Verstegen spices up its ecommerce operations with content syndication platform Productsup

New benchmarking report identifies the top four business priorities for creating strong customer experiences in 2023

L’Oréal Australia & New Zealand selects Productsup to enhance its commerce operations and accelerate growth

Enterprise Cloud Data Management Leader Informatica and Productsup join forces to address burgeoning global P2C market

Melitta selects Productsup for content syndication of FMCG and Consumer Electronics

Bayer perfects its customer journey with Productsup

SC Johnson streamlines its ecommerce operations with automated content syndication through Productsup

KAO optimizes over 200 products across 11 channels using Productsup’s platform

Productsup launches the Productsup Partner Program and Partner Portal to strengthen collaboration with its partner community

Productsup will support Red Bull’s ecommerce optimization

Productsup announces collaboration with Pietercil to streamline product content syndication

Productsup acquires World of Content to power frictionless commerce experiences

New research study confirms personalized customer experiences are a top business priority

Productsup and A.S. Watson create perfect product content journeys

Productsup launches the P2C Maturity Model to empower companies to transform their commerce business

Productsup raises over $70M in funding from Bregal Milestone and Nordwind Capital

HG partners with Productsup for full syndication of product information

New collaboration between Beiersdorf and Productsup: Creating a perfect online customer experience across all channels

Iglo chooses Productsup's P2C platform to personalize content at-scale

Productsup brings global commerce leaders together for the first-ever virtual P2C World Tour

The Product-to-Consumer Research Report Confirms Organizations Need a P2C Strategy

L'Oréal Benelux chooses Productsup to create optimal brand experiences across any channel

Productsup recognized as leader in the Product-to-Consumer (P2C) Management category by Constellation Research

New Research Study Reveals Improving Consumer Experiences Combats Commerce Anarchy

Henkel and Productsup join forces to take the next step in ecommerce

Reckitt Hygiene Home chooses Productsup to drive ecommerce growth

Productsup Launches New Platform To Help Businesses Address Growing Commerce Anarchy Crisis

Productsup CEO and Co-Founder Johannis Hatt to Hand Leadership Over to Chief Revenue Officer Vincent Peters

Bacardi-Martini chooses Productsup’s platform: “A partnership you can rely on”

Productsup and Plein team up to provide perfect product content online

Productsup Shakes up C-suite and Executive Roles, Elevates Lisette Huyskamp to CMO

Productsup Announces Closing of $20 Million in Funding Led By Nordwind Capital and Deutsche Handelsbank

Etos and Productsup optimize the online customer experience

Productsup and Pimcore Announce Partnership to Simplify Multichannel Commerce

Productsup Launches ‘Productsup Academy’ to Offer Online Training and Certifications in Feed Management and Syndication

Productsup appoints Vincent Peters as Chief Sales Officer

AB InBev enters strategic collaboration with Productsup

Productsup Reaches Financial Breakeven Point Ahead of Schedule article

Productsup Recognized in Gartner’s June 2020 Cool Vendors in Digital Commerce

Productsup launches Retail Connector to support small businesses around the world

Widen and Productsup Partner to Help Customers Launch Products on 1,500+ E-commerce Channels

Productsup Announces a New Integration with Salesforce Commerce Cloud

Productsup Announces Partnership with Sitecore to Streamline Product Content Collaboration and Publication Flow




































































































































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