Privacy Policy

Responsible body for processing according to GDPR

The person responsible for privacy policy within the meaning of the General Data Protection Regulation and other data protection laws in the member states of the European Union and other provisions of a data protection nature is:
Products Up GmbH
Alex-Wedding-Straße 5
10178 Berlin
Germany

Privacy Policy

We welcome you on our web pages and appreciate your interest. The protection of your personal data is very important to us. Therefore, we conduct our activities in accordance with applicable personal data protection and data security legislation. Therefore, we act in accordance with the laws concerning personal data and data security. We would like to inform you below which data of your visit is used for which purpose. Should there be any further questions concerning the handling of your personal data, you are welcome to contact our data protection supervisor:
Nils Möllers
Keyed GmbH
Siemensstraße 12
48341 Altenberge
info@keyed.de

1. What is personal data?

The concept of personal data is defined in the Bundesdatenschutzgesetz and in the EU GDPR. Accordingly, these are individual details about personal or material circumstances of a specific or identifiable natural person. This includes, for example, your civil name, your address, your telephone number or your date of birth.

2. Scope of anonymous data collection and data processing

Unless otherwise stated in the following sections, no personal data is collected, processed or used when using our websites. However, we find out through the use of analysis and tracking tools certain technical information based on the data transmitted by your browser (for example, browser type/version, operating system used, our visited websites including length of stay, previously visited website). We only evaluate this information for statistical purposes.
Insofar as we obtain the consent of the data subject for processing of personal data, Art. 6 para. 1 lit. a EU General Data Protection Regulation (GDPR) serves as the legal basis for the processing of personal data.
In the processing of personal data necessary for the performance of a contract to which the data subject is a part of, art. 6 para. 1 lit. b GDPR serves as the legal basis. This also applies to processing operations required to carry out precontractual actions.
Insofar as processing of personal data is required to fulfill a legal obligation that is subject to our company, art. 6 para. 1 lit. c GDPR serves as the legal basis.
In the event that vital interests of the data subject or another natural person require the processing of personal data, art. 6 para. 1 lit. d GDPR serves as the legal basis.
If processing is necessary to safeguard the legitimate interests of our company or a third party, and if the interests, fundamental rights and fundamental freedoms of the person concerned do not outweigh the former interest, art. 6 para. 1 lit. f GDPR serves as the legal basis for processing.

4. Use of cookies

The websites of Products Up GmbH use cookies. Cookies are data stored by the Internet browser on the user's computer system. The cookies can be transmitted to a page when they are accessed and thus allow an assignment of the user. Cookies help to simplify the use of websites for users.
It is always possible to turn off the setting of cookies by changing the option in the Internet browser. The Cookies set can be deleted. It should be noted that disabling cookies may not fully exploit all features of our website. The data of the users collected in this way are pseudonymized by technical precautions. Therefore, an assignment of the data to the calling user is no longer possible. The data will not be stored together with other personal data of the users.
When accessing our website, users are informed by an information banner about the use of cookies for analysis purposes and referred to this privacy policy. In this context, there is also an indication of how the storage of cookies in the browser settings can be prevented.
The legal basis for the processing of personal data using technically necessary cookies is article 6 (1) lit. f) GDPR. The legal basis for the processing of personal data using cookies for analysis purposes is provided after the user has consented to this art. 6 para. 1 lit. a) GDPR.

5. Creation of log files

Each time the website is accessed, the Products Up GmbH records data and information through an automated system. These are stored in the log files of the server. The data is also stored in the log files of our system. A storage of this data together with other personal data of the user does not take place.
The following data can be collected here:
(1) Information about the browser type and version used
(2) The operating system of the user
(3) The Internet service provider of the user
(4) The IP address of the user
(5) Date and time of access
(6) Websites from which the system of the user reaches our website (referrer)
(7) Web pages accessed by the user's system through our website

6. Registration on our website

If the data subject uses the personal data to register on the website of the data controller, the data will be transmitted to the data controller in the respective input mask. The data is stored solely for internal use by the controller. The data will be deleted as soon as it is no longer necessary for the purpose of its collection.
When registering, the IP address of the user and the date and time of registration are saved. This is to prevent misuse of the services. A transfer of the data to third parties does not take place. An exception exists if there is a legal obligation to disclose.
The registration of the data is required for the provision of content or services. Registered persons have the possibility at any time to delete or modify the stored data. The data subject receives information about the personal data stored about him at any time.

7. Newsletter

If the newsletter of our company has been subscribed, the data will be transmitted in the respective input mask to the controller. The registration for our newsletter takes place in a so-called closed-loop authentication. That means, after the registration, you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that nobody can register with external e-mail addresses.
When registering for the newsletter, the IP address of the user and the date and time of registration are saved. This is to prevent misuse of the service or the e-mail address of the person concerned. A transfer of the data to third parties does not take place. An exception exists if there is a legal obligation to disclose.
The data will be used exclusively for sending the newsletter. Subscription to the newsletter may be terminated by the data subject at any time. Similarly, the consent to the storage of personal data can be canceled at any time. For this purpose, there is a corresponding link in each newsletter.
The legal basis for processing the data after the user has registered for the newsletter passes after the user has given his consent, art. 6 para. 1 lit. a GDPR. The legal basis for sending the newsletter as a result of the sale of goods or services is § 7 sect. 3 UWG.

8. Ways to contact

On the websites of Products Up GmbH there is a contact form that can be used for electronic contact. Alternatively, contact via the provided e-mail address is possible. If the data subject contacts the controller through one of these channels, the personal data transmitted by the data subject will be automatically stored. The storage serves solely for purposes of processing or contacting the person concerned. A transfer of data to third parties does not take place. Legal basis for the processing of the data is in the presence of the consent of the user art. 6 para. 1 lit. a GDPR.
The legal basis for the processing of the data transmitted in the course of sending an e-mail is article 6 (1) lit. f GDPR. If the e-mail contact aims to conclude a contract, then additional legal basis for the processing is art. 6 para. 1 lit. b GDPR.
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the relevant facts have been finally clarified.

9. Routine deletion and blocking of personal data

The controller will only process and store personal data of the data subject for as long as necessary to achieve the purpose of the storage. In addition, such storage may take place if provided for by the European or national legislator in EU regulations, laws or other regulations to which the person responsible for processing is subject.
As soon as the storage purpose is removed or a storage period prescribed by the aforementioned regulations expires, the personal data is routinely blocked or deleted.

10. Rights of the data subject

If your personal data has been processed, you are affected in the sense of the GDPR and you have the following rights to the responsible person:
10.1 Right of access
You may ask the person in charge to confirm if personal data concerning you is processed by us.
If such processing is available, you can request information from the person responsible about the following information:
a. the purposes for which the personal data are processed;
b. the categories of personal data that are processed;
c. the recipients or the categories of recipients to whom the personal data relating to you have been disclosed or are still being disclosed;
d. the planned duration of the storage of your personal data or criteria for determining the duration of storage if specific information is not available;
e. the existence of a right to rectification or deletion of personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing;
f. the existence of a right of appeal to a supervisory authority;
g. all available information about the source of the data if the personal data are not collected from the data subject;
h. the existence of automated decision-making including profiling under article 22 (1) and (4) GDPR and - at least in these cases - meaningful information about the logic involved and the scope and intended impact of such processing on the data subject.
You have the right to request information about whether the personal data relating to you is transferred to a third country or to an international organization. In this connection, you can request the appropriate guarantees in accordance with art. 46 GDPR in connection with the transmission of information.
10.2 Right of rectification
You have a right to rectification and/or completion to the controller, if the processed personal data concerning you is incorrect or incomplete. The responsible person must make the correction without delay.
10.3 Right of restriction of processing
You may request the restriction of the processing of your personal data under the following conditions:
a. if you contest the accuracy of your personal information for a period of time that enables the controller to verify the accuracy of your personal information;
b. the processing is unlawful and you refuse to delete the personal data and instead request the restriction of the use of the personal data;
c. the controller no longer requires personal data for the purposes of processing, but you need them to assert, exercise or defend legal claims, or
d. if you objected to the processing pursuant to art. 21 (1) GDPR and have not yet determined whether the legitimate reasons of the person responsible outweighed your reasons.
If the processing of personal data concerning you has been restricted, this data – except for your storage – may only be used with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of important public interest of the Union or a member State.
If the limitation of the processing under the conditions mentioned above are restricted, you will be informed by the person in charge before the restriction is lifted.
10.4 Right of cancellation
10.4.1 You may require the controller to delete your personal information without delay, and the controller shall promptly delete that information if any of the following is true:
a. Your personal data is no longer necessary for the purposes for which it was collected or otherwise processed.
b. You revoke your consent to the processing pursuant to art. 6 para. 1 lit. a or Art. 9 para. 2 lit. a GDPR and there is no other legal basis for processing.
c. Pursuant to art. 21 para. 1 GDPR you give objection to the processing and there are no prior justifiable reasons for the processing, or pursuant to art. 21 (2) GDPR you give objection to the processing.
d. Your personal data has been processed unlawfully.
e. The deletion of personal data concerning you is required to fulfill a legal obligation under Union law or the law of the member States to which the controller is subject.
f. The personal data concerning you was collected in relation to information society services offered pursuant to art. 8 para. 1 GDPR.
10.4.2 If the person in charge has made the personal data concerning you public and pursuant to article 17 (1) of the GDPR is required to delete it, is taking due account of the technology available and the costs of implementation, including appropriate technical measures, to inform data controllers who process the personal data that you have requested the deletion of any links to such personal data or copies or replications of such personal data.
10.4.3 The right to deletion does not exist if the processing is necessary
a. to exercise the right to freedom of expression and information;
b. to fulfill a legal obligation required by the law of the Union or of the member States to which the controller is subject, or to perform a task of public interest or in the exercise of official authority conferred on the controller;
c. for reasons of public interest in the field of public health pursuant to art. 9 (2) lit. h and i and art. 9 (3) GDPR;
d. for archival purposes of public interest, scientific or historical research purposes or for statistical purposes pursuant to article 89 (1) of the GDPR, in so far as the law referred to in paragraph 1 is likely to render impossible or seriously affect the achievement of the objectives of that processing, or
e. to assert, exercise or defend legal claims.
10.5 Right of information
If you have the right of rectification, erasure or restriction of processing to the controller, he/she is obliged to notify all recipients to whom your personal data has been disclosed of this correction or deletion of the data or restriction of processing, unless: this proves to be impossible or involves a disproportionate effort.
You have a right to the person responsible to be informed about these recipients.
10.6 Right of Data Portability
You have the right to receive the personal information that you provide to the controller in a structured, common and machine-readable format. You also have the right to transfer this data to another person without hindrance by the person responsible for providing the personal data, provided that
a. the processing on a consent acc. art. 6 para. 1 lit. a GDPR or art. 9 para. 2 lit. a GDPR or on a contract acc. art. 6 para. 1 lit. b GDPR is based and
b. the processing is done by automated means.
In exercising this right, you also have the right to obtain the personal data concerning you directly from one person responsible to another person responsible, as far as technically feasible. Freedoms and rights of other persons may not be affected.
The right to data portability does not apply to the processing of personal data necessary for the performance of a task in the public interest or in the exercise of official authority delegated to the controller.
10.7 Right to object
You have the right at any time, for reasons that arise from your particular situation, to object against the processing of your personal data, which pursuant to art. 6 para. 1 lit. e or f GDPR takes place; this also applies to profiling based on these provisions.
The controller will no longer process the personal data concerning you unless he can demonstrate compelling legitimate reasons for processing that outweigh your interests, rights and freedoms, or the processing is intended to assert, exercise or defend legal claims.
If the personal data relating to you is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling insofar as it is associated with such direct advertising.
If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes.
Regardless of directive 2002/58/EC, you have the option, in the context of the use of information society services, of exercising your right to object through automated procedures that use technical specifications.
10.8 Right to revoke the data protection consent declaration
You have the right to revoke your data protection consent declaration at any time. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.
10.9 Automated decision on a case-by-case basis, including profiling
You have the right not to be subject to a decision based solely on automated processing, including profiling, which has a legal effect on you or, in a similar manner, significantly affects it. This does not apply if the decision
a. is required for the conclusion or performance of a contract between you and the controller,
b. is permissible on the basis of Union or member State legislation to which the controller is subject, and that legislation contains appropriate measures to safeguard your rights and freedoms and your legitimate interests, or
c. with your express consent.
However, these decisions must not be based on special categories of personal data pursuant to art. 9 (1) GDPR, unless art. 9 (2) lit. a or g and reasonable procedures have been taken to protect the rights and freedoms and your legitimate interests.
Regarding the cases mentioned in a. and c., the person responsible shall take reasonable steps to safeguard the rights and freedoms and your legitimate interests, including at least the right to obtain the intervention of a person by the controller, to express his or her own position and to contest the decision.
10.10 Right to complain to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you have the right to complain to a supervisory authority, in particular in the member State of its place of residence, employment or the place of the alleged infringement, if you believe that the processing of your personal data violates against GDPR.
The supervisory authority to which the complaint has been submitted shall inform the complainant of the status and results of the complaint, including the possibility of a judicial remedy under article 78 of the GDPR.

11. Disclosure of data to third parties

11.1 Google Analytics and Conversion Tracking
Description and purpose
This website uses the service "Google Analytics", which is provided by Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) to analyse the use of the website by users. The service uses "cookies" - text files which are stored on your end device. The information collected by the cookies is usually sent to a Google server in the USA and stored there. If necessary, Google Analytics is used on this website with the code "gat._anonymizeIp();" extended to ensure anonymous recording of IP addresses (so-called IP-Masking). Please also note the following information on the use of Google Analytics: Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The IP address of users is shortened within the member states of the EU and the European Economic Area. This shortening means that the personal reference of your IP address is no longer necessary. Within the framework of the agreement on commissioned data, which the website operators have concluded with Google LLC, the latter uses the information collected to create an evaluation of website use and website activity and provides services associated with Internet use.
Legal basis
The legal basis is the norm of Art. 6 para. 1 lit. a) and Art. 49 para. 1 lit. a) GDPR, if anonymous data collection using the code "gat.anonymizeIp" does not take place. Otherwise, especially in the case of the use of "gat.anonymizeIp", Art. 6 para. 1 lit. f) GDPR is the legal basis.
Receiver
However, in the event that IP anonymisation is activated on this website, your IP address will be shortened by Google in advance within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the Internet. In addition, we use Google Conversion Tracking in connection with Google Analytics. This enables us to record the behaviour of our website visitors. For example, it shows us how many PDFs were downloaded from our website or how often the contact form was filled out. It also shows us how many clicks on advertisements from external sources (AdWords, LinkedIn, Xing, Facebook, Pinterest, Instagram etc.) have led to our website. The IP address transmitted by your browser within the framework of Google Analytics is not merged with other data from Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link (https://tools.google.com/dlpage/gaoptout?hl=de). You can prevent the collection by Google Analytics by clicking on the following link.
Transfer to third countries
Personal data is transferred to the USA under the Art. 46 GDPR and Art. 49 GDPR.
Duration of data storage
The data sent by us and linked to cookies, user IDs (e.g. User ID) or advertising IDs are automatically deleted after 14 months. The deletion of data whose retention period has been reached is automatically carried out once a month.
Cancellation and objection option
You can prevent the storage of cookies by adjusting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser add-on. Opt-out cookies prevent the future collection of your data when visiting this website. To prevent Universal Analytics from collecting data across multiple devices, you must opt-out on all systems in use. Click here to set the opt-out cookie: Deactivate Google Analytics
Contractual or legal obligation
The provision of personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are also not obliged to provide the personal data. However, failure to provide it may mean that you cannot or cannot fully use this function of our website.
Further data protection information via link
Further information on terms of use and data protection can be found at: https://policies.google.com/?hl=de&gl=del[ https://policies.google.com/privacy?hl=de&gl=de](https://policies.google.com/privacy?hl=de&gl=de) 11.2 Google Adwords and Conversion-Tracking
Description and purpose
To draw attention to our current projects and developments, planned activities and services, we run Google AdWords ads and use Google Conversion Tracking to do so. Google AdWords (Google Ads) is a service of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland, Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). These ads appear after searches on web pages in the Google advertising network. We have the ability to combine our ads with specific search terms. We also use AdWords remarketing lists for search ads. This enables us to adapt search ad campaigns for users who have already visited our website. Through the services, we have the ability to combine our ads with specific search terms or to serve ads to previous visitors, such as advertising services that visitors have viewed on our site. For interest-based offers, an analysis of online user behavior is necessary. Google uses cookies to perform this analysis. When clicking on an advertisement or visiting our website, Google sets a cookie on the user's computer. This information is used in order to be able to address the visitor in a targeted manner in a subsequent search query. Further information on the cookie technology used can also be found in Google's notes on website statistics and in the data protection regulations. With the help of this technology, Google and we as customers receive information about when a user has clicked on an advertisement and been redirected to our websites to contact us via the contact form. Google and we as a customer also use Google's referral numbers to obtain information about when a user clicks on one of our phone numbers on the web and contacts us by phone. The information obtained in this way is used exclusively for statistical evaluation for ad optimisation. We do not receive any information that can be used to identify visitors personally. The statistics provided to us by Google include the total number of users who clicked on one of our ads and, if applicable, whether they were redirected to a page on our website that has a conversion tag. These statistics allow us to see which search terms lead to the most frequent clicks on our ads and which ads lead to users contacting us via the contact form or by phone. With regard to telephone contact by interested parties or customers, the statistics provided by Google include the start time, end time, status (missed or received), duration (seconds), area code of the caller, telephone costs and call type.
Legal basis
The legal basis is the norm of Art. 6 para. 1 lit. a) and Art. 49 para. 1 lit. a) GDPR.
Recipient
The recipient is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland. We have concluded a contract with Google for the use of Google Analytics for order processing (see Art. 28 GDPR). Google processes the data on our behalf in order to evaluate your use of the website, to compile reports on website activities for us and to provide us with further services related to website and internet use. Google may transfer this information to third parties if required by law or if third parties process this data on behalf of Google. Through the integration of Google Analytics, we pursue the purpose of analysing user behaviour on our website and being able to react to it. This enables us to continuously improve our offer. Within the scope of order processing, Google is entitled to engage subcontractors. You can find a list of these subcontractors at https://privacy.google.com/businesses/subprocessors/.
Transmission to third countries
The data is stored on Google servers in the USA. You can find a list of the subcontractors used by Google under the following link: https://privacy.google.com/businesses/subprocessors/
Duration of processing
The data will be deleted as soon as they are no longer required for the purpose of their collection. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Contractual or legal obligation and consequences
The provision of personal data is not required by law or contract and is not necessary for the conclusion of a contract.
11.3 Google Fonts
On these websites external fonts, Google fonts are used. Google Fonts is a service of Google LLC (“Google”). The integration of those web fonts takes place through a server call, usually a Google server in the USA. Hereby, it is transmitted to the server which of our websites you visited. Even the IP address of the browser of the terminal device of website’s visitor is stored by Google. For more information see the Google Privacy Policy which can be viewed here:
www.google.com/fonts#AboutPlace:about
11.4 Google Tag Manager
Description and purpose
Google Tag Manager is used on this website. The Google Tag Manager is a solution from Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA), which enables companies to manage website tags through one interface. Google Tag Manager is a cookie-less domain that does not collect personal information. Google Tag Manager triggers other tags that may collect data. We hereby draw your attention to this separately. The Google Tag Manager does not access this data. If deactivation has been made by the user at the domain or cookie level, it will remain in effect for all tracking tags implemented with Google Tag Manager. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage for the website operator. Google uses pseudonyms for this purpose. The IP address transmitted by your browser within the framework of Google Analytics is not combined with other data from Google. More information about the Google Tag Manager can be found at: https://www.google.com/intl/tagmanager/
Legal basis
The legal basis for this processing is your consent in accordance with Art. 6 para. 1 lit. a) DSGVO.
Recipient
Websites are usually transferred to a Google server in the USA and stored there.
Transfer to third countries
Personal data is transferred to the USA under the Art. 46 GDPR and Art. 49 GDPR.
Duration of data storage
The data is deleted as soon as it is no longer required for the purpose for which it was collected. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Contractual or legal obligation
The provision of personal data is neither legally nor contractually required and is not necessary for the conclusion of a contract. You are also not obliged to provide the personal data. Failure to provide it may, however, under certain circumstances result in your not being able to use our website or not being able to use it in full.
Further data protection information via link
Further information on terms of use and data protection can be found at: https://policies.google.com/?hl=de&gl=del https://policies.google.com/privacy?hl=de&gl=de
11.5 Google Maps
Description and purpose
This website uses Google Maps API from the company Google LLC (Google) to visually display geographical information. When using Google Maps, Google also collects, processes and uses data on the use of the Maps functions by visitors to the website.
Legal basis
The legal basis for the processing of personal data is the legitimate interest pursuant to Art. 6 para. 1 lit. f) DSGVO.
Recipients
The data is usually transferred to a Google server in the USA and stored there.
Transfer to third countries
Personal data is transferred to the USA under the Art. 46 GDPR and Art. 49 GDPR.
Duration of data storage
The data sent by us and linked to cookies, user IDs (e.g. user ID) or advertising IDs are stored for 26 months as standard and are automatically deleted thereafter.
Possibility of objection
You can prevent the storage of cookies by adjusting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
11.6 Facebook Pixel
Description and purpose
To recognize your user behavior, we use the so-called Facebook pixel from Facebook Inc. 1 Hacker Way, Menlo Park, California 94025, USA. This is an analysis tool with which the effectiveness of the advertising can be measured. It is a code snippet for the website, which can be used to measure, optimize and build up for advertising campaign target groups. Conversion measurement allows us to track what people do after they see our Facebook ads across devices (including mobile phones, tablets and desktop computers). By creating a Facebook pixel and adding it to our pages where conversions are made (e.g., the Purchase Confirmation page), we can determine which people are making conversions based on our Facebook Ads. The pixel is used to further monitor the actions that people take after clicking on our ads. It allows us to determine on which device our customers saw the ad and on which devices they ultimately performed the conversion. According to Facebook, the data collected includes
  • HTTP headers
HTTP headers contain a variety of information that is sent over a standard web protocol between any browser request and any server on the Internet. HTTP headers contain information such as IP addresses (which in Germany can only be evaluated at the general country level), information about the web browser, page location, document, URI reference and user agent of the web browser.
  • Pixel-specific data
This includes the pixel ID and Facebook cookie data used to associate events with a specific Facebook advertising account and to associate it with a person known to Facebook.
  • Optional values
Developers and marketers can optionally send additional information about the visit through standard and custom data events. Typical custom data events include information about whether a purchase was made on a page, conversion value, and more. For more information about custom data events, click here. With your consent, we use the "visitor action pixel" of Facebook Inc, 1 Hacker Way, Menlo Park, California 94025, USA or if you are located in the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, within our website. This conversion tool allows us to track your actions after you have seen or clicked on a Facebook advertisement. This is used to monitor and analyze the effectiveness of our Facebook Ads for statistical and market research purposes. Although we can only recognize this data in anonymized form, Facebook also stores and processes this data. What exactly Facebook does with this data is not known to us, but it can be assumed that Facebook can and will link this data to your Facebook account. Thus, Facebook can use this information for the purpose of advertising, market research and demand-oriented design of Facebook pages. For this purpose, Facebook and its partners create usage, interest and relationship profiles, e.g. to evaluate your use of our website with regard to the advertisements displayed to you on Facebook, to inform other Facebook users about your activities on our website and to provide other services associated with the use of Facebook. Cookies can also be stored on your PC for this purpose. For the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, please refer to the Facebook data protection information. The data may be merged with other Facebook services, such as Custom Audiences.
Extended adjustment
Advertisers can optionally enable the advanced Facebook pixel matching feature by sending encrypted information such as email address or phone number to Facebook. Advertisers can send one or more of the following identifiers for matching: Email address, phone number, first name, last name, city, state, zip code, date of birth, or gender.
Legal basis
The legal basis is the norm of Art. 6 para. 1 lit. a) and Art. 49 para. 1 lit. a) GDPR.
Receiver
The Receiver is Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") and Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Transfer to third countries
The mentioned data is processed and stored outside the European Union, e.g. in the USA.
Duration of data storage
According to Facebook, the data sent from the Facebook pixel to Facebook is stored for 180 days. After this time, the data will be encrypted and anonymized by Facebook. For more information on the storage period, see "Data storage, deactivation and deletion of accounts" at: https://de-de.facebook.com/about/privacy/
Cancellation and objection option
You may object to the collection by the Facebook pixel and use of your information to display Facebook ads. To control what types of ads are displayed to you within Facebook, you can go to the page set up by Facebook and follow the instructions on usage-based advertising settings: www.facebook.com/settings. The settings are platform-independent, which means they apply to all devices, such as desktop computers or mobile devices. Contractual or Legal Obligation to Provide Personal Information The provision of personal information is not required by law or contract, nor is it necessary for the conclusion of a contract. You are also not obliged to provide the personal data. However, failure to provide it may mean that you are unable to use this function of our website or cannot use it to its full extent.
Contractual or legal obligation
The provision of personal data is not required by law or contract and is not necessary for the conclusion of a contract. You are also not obliged to provide the personal data. However, failure to provide it may mean that you are unable to use this function of our website or cannot use it to its full extent.
Further data protection information via link
Further information on terms of use and privacy can be found at: https://www.facebook.com/about/privacy
11.7 AppNexus
Description and purpose
This site uses technology from AppNexus Inc. 28 W 23rd Street, New York, NY - 10010, USA. Information about the surfing behavior of the website visitors is collected for marketing purposes in a purely anonymous form and cookies are set for this purpose. No personal data is collected or stored.
Legal basis
The legal basis for the processing of personal data is a consent pursuant to Art. 6 para. 1 lit. a) GDPR.
Recipient
The recipient of the data is AppNexus, 28 W. 23rd Street, New York, New York, 10010, USA.
Transfer to third countries
The servers of AppNexus are located in the USA.
Duration of data storage
The data will be deleted as soon as they are no longer required for the purpose of their collection. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Possibility of objection
You can object to the collection, processing and recording of data generated by Appnexus at any time: https://www.appnexus.com/en/company/platform-privacy-policy-de
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
11.8 Hotjar
Description and purpose
We use Hotjar to better understand the needs of our users and to optimize the experience and services offered on this website. Hotjar's technology helps us gain a better understanding of our users' experiences (e.g. how much time users spend on which pages, which links they click, what they like and don't like, etc.) and this helps us to tailor our offerings to our users' feedback. Hotjar uses cookies and other technologies to collect information about our users' behavior and their end devices, including IP address of the device (collected and stored only in anonymous form during your use of the website), screen size, device type (Unique Device Identifiers), information about the browser used, location (country only), language preferred to view our website. Hotjar stores this information on our behalf in a pseudonymous user profile. Hotjar is contractually prohibited from selling the data collected on our behalf.
Legal basis
The legal basis for the processing of personal data is consent in accordance with Art. 6 para. 1 letter a) GDPR.
Recipient
The recipient is Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 3155, Malta, Europe.
Transfer to third countries
No data will be transferred to the USA.
Duration of data storage
The data will be deleted as soon as they are no longer necessary for the purpose of their collection. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Possibility to object
You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
You can find further information at: https://www.hotjar.com/legal/policies/privacy/
11.9 Hubspot
Description and purpose
On this website we use HubSpot for our online marketing activities. HubSpot is a software company from the USA with a subsidiary in Ireland. Contact us: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, Phone: +353 1 5187500 This is an integrated software solution that we use to cover various aspects of our online marketing. These include, among others: Email marketing (newsletter and automated mailings, e.g. to provide downloads), social media publishing & reporting, reporting (e.g. traffic sources, access, etc. ...), contact management (e.g. user segmentation & CRM), landing pages and contact forms. Our registration service allows visitors to our website to learn more about our company, download content and provide their contact information and other demographic information. This information, as well as the content of our website, is stored on servers of our software partner HubSpot. We may use this information to contact visitors to our Web site and to determine what services of our company are of interest to them. All information collected by us is subject to this Privacy Policy. We use all information collected solely to optimize our marketing efforts. We also use HubSpot's live chat service "Messages" (round chat icon at the bottom right of the screen) to send and receive messages on some sub-pages to improve the user experience on our site. Upon consent and use of this feature, the following information is transmitted to HubSpot's servers: - Content of all chat messages sent and received - Contextual information (e.g., page on which the chat was used) - Optional: user's e-mail address (if provided by the user via chat feature).
Legal basis
The legal basis for the use of Hubspot's (CRM) services is Art. 6 para. 1 lit. f) GDPR (legitimate interest). Our legitimate interest in using this service is to optimize our customer service and the management of our contact information. For the live chat, the newsletter and other success measurements, the consent according to Art. 6 para. 1 lit. a) GDPR is the legal basis.
Recipient
The recipient is HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland.
Transfer to third countries
Data is not transferred to third countries.
Duration of data storage
The data is deleted as soon as it is no longer required for the purpose for which it was collected. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Possibility of objection
You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
11.10 LinkedIn Analytics
Description and Purpose
Our website uses features of the LinkedIn network, including the LinkedIn Analytics feature. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time you access one of our pages that contains LinkedIn features, a connection to LinkedIn servers is established. LinkedIn is notified that you have visited our sites using your IP address. If you click the LinkedIn "Recommend" button and are logged into your LinkedIn account, LinkedIn is able to track your visit to our site to you and your account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by LinkedIn. LinkedIn Analytics uses "cookies", which are stored on your computer and which enable an analysis of your use of the website. LinkedIn uses this information to evaluate your use of the website, to compile reports on website activities for the website operators and to provide further services related to website and internet use.
Legal basis
The legal basis is the norm of Art. 6 para. 1 lit. a) and Art. 49 para. 1 lit. a) GDPR.
Recipient
The recipient is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
Transfer to third countries
Personal data is transferred to the USA under the Art. 46 GDPR and Art. 49 GDPR.
Duration of data storage
The data is deleted as soon as it is no longer required for the purpose for which it was collected. In addition, the data will be deleted if you revoke your consent or request the deletion of personal data.
Possibility of objection
You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
11.11 Twitter
Description and purpose
The responsible person uses the technical platform and services of Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103 U.S.A. for the short message service offered here. Responsible for the data processing of persons living outside the United States is Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland. Please note that you use the Twitter short message service offered here and its functions at your own responsibility. This applies in particular to the use of the interactive functions (e.g. share, rate). The person responsible has no influence on the type and scope of the data processed by Twitter, the type of processing and use or the transfer of this data to third parties. He also has no effective means of control in this respect. By using Twitter, your personal data will be collected, transferred, stored, disclosed and used by Twitter Inc. and in the process transferred, stored and used in the United States, Ireland and any other country in which Twitter Inc. does business, regardless of your place of residence. Twitter processes data that you voluntarily enter such as your name and user name, e-mail address, telephone number or the contacts in your address book when you upload or synchronize it. Twitter also evaluates the content you share to determine what topics you are interested in, stores and processes confidential messages that you send directly to other users, and can determine your location using GPS data, wireless network information, or your IP address to send you advertising or other content. For evaluation purposes, Twitter Inc. may use analysis tools such as Twitter or Google Analytics. The responsible person has no influence on the use of such tools by Twitter Inc. and was not informed about such a potential use. If tools of this kind are used by Twitter Inc. for the account, the responsible person has neither commissioned, approved nor supported this in any way. Nor will the data obtained from the analysis be made available to him. Only certain, non-personal information about the tweet activity, such as the number of profile or link clicks through a particular tweet, can be viewed by the responsible person via his account. Furthermore, the responsible person has no possibility to prevent or turn off the use of such tools on his Twitter account. Finally, Twitter also receives information when you view content, for example, even if you have not created an account. This so-called "log data" may include your IP address, browser type, operating system, information about the website and pages you previously visited, your location, your mobile phone provider, the device you are using (including device ID and application ID), the search terms you used and cookie information. Twitter buttons or widgets embedded in web pages and the use of cookies enable Twitter to track your visits to these web pages and associate them with your Twitter profile. This data can be used to offer content or advertising tailored to you. You can limit the processing of your data in the general settings of your Twitter account as well as in the section "Privacy and Security". In addition, you can restrict Twitter access to contact and calendar data, photos, location data, etc. on mobile devices (smartphones, tablet computers) in their settings. However, this is dependent on the operating system used.
Legal basis
The legal basis for the processing of personal data is consent pursuant to Art. 6 para. 1 lit. a) GDPR.
Recipient
Recipient is Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103 U.S.A
Transfer to third countries
Data is transferred to the USA.
Duration of data storage
The data is deleted as soon as it is no longer required for the purpose for which it was collected. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Possibility of objection
You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
Information about which data is processed by Twitter and for what purposes it is used can be found in the Twitter privacy policy: https://twitter.com/de/privacy
11.12 Amazon Web Services Load Balancer
Description and purpose
On our website we use plugins of the Amazon Web Services, Inc. service, which generate cookies. These cookies are used to track whether the visitor has permissions on the site and for the purpose of Load Balancing the data transfers.
Legal basis
The legal basis for the processing of personal data is our legitimate interest in the burden sharing of our data transfers in addition to Art. 6 Para. 1 lit. f) GDPR.
Recipient
The recipient is Amazon Web Services, Inc. P.O. Box 81226 Seattle, WA 98108-1226.
Transfer to third countries
A transfer of data to the USA takes place.
Duration of data storage
The data will be deleted as soon as they are no longer necessary for the purpose of their collection. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Duration of storage: 1 hour or 1 day for the cookies AWSALB and AWSELB.
Possibility to object
You have the possibility to object to the data processing at any time. A revocation does not affect the effectiveness of data processing operations carried out in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
For more information on data processing and data protection by AWS, please visit: https://aws.amazon.com/de/privacy/?nc1=f_pr
11.13 WiredMinds (LeadLab)
Description and purpose
This website uses LeadLab from WiredMinds GmbH, Lindenspürstraße 32, 70176 Stuttgart, Germany, to collect and store data for marketing, market research and optimization purposes based on the consent and legitimate interests of the website operator. A javascript-based code is used for this purpose, which serves to collect company-related data and the corresponding use. The data collected with this technology is encrypted using a non-recalculable one-way function (so-called hashing). The data is immediately pseudonymized and not used to personally identify the visitor of this website.
Legal basis
The legal basis for the processing is Art. 6 para. 1 letter a) GDPR.
Recipient
The recipient of the data is WiredMinds GmbH, Lindenspürstraße 32, 70176 Stuttgart, Germany.
Transmission to third countries
There is no transfer to third countries.
Storage period
Information on the storage period can be found in the WiredMinds GmbH data protection information: https://wiredminds.de/datenschutz/
Contractual or legal obligation to provide personal data
The provision of personal data is not required by law or contract and is not necessary for the conclusion of a contract. You are also not obliged to provide the personal data. However, failure to provide it may mean that you are unable to use this function of our website or cannot use it to its full extent.
Further data protection information:
You can find further information on data protection at: https://wiredminds.de/datenschutz/
11.14 Outbrain Target Advertisement
Description and purpose
A visitor pixel and cookies from Outbrain Inc, 39 West 13th Street, 3rd floor, New York, NY 10011, USA are used on this website to measure conversion. This allows us to track the behavior of users after they have clicked on an Outbrain advertisement to be directed to the provider's website. This process is used to evaluate the effectiveness of outbrain ads for statistical and market research purposes and can help optimize future advertising efforts. The data collected is anonymous to us, and therefore does not allow us to draw conclusions about the identity of the users.
Legal basis
The legal basis for the processing of personal data is consent in accordance with Art. 6 para. 1 letter a) GDPR.
Recipient
The recipient is Outbrain Inc. 39 West 13th Street, 3rd floor, New York, NY 10011, USA.
Transfer to third countries
A transfer of data to the USA takes place.
Duration of data storage
The data will be deleted as soon as they are no longer necessary for the purpose of their collection. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Possibility to object
You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
For the purpose and scope of data collection and further processing and use of the data by Outbrain, as well as your rights and settings options to protect your privacy, please see Outbrain's privacy policy: https://www.outbrain.com/legal/privacy#privacy-policy
11.15 Uptrends Monitoring
Description and purpose
This website uses Uptrends Real User Monitoring to measure performance as experienced by the website visitor. Uptrends does not use cookies to collect data or track visitors to our website. Instead, Uptrends uses a small script file on our site that sends performance data for visitors to our website to Uptrends' servers. The information collected from each visitor includes IP addresses, device types, operating systems and browsers used. Uptrends' servers aggregate the performance data of all of our site visitors and provide us with information that allows us to improve the user experience on the site based on the above information. Uptrends uses the IP addresses of our website visitors to obtain information about the visitor's state or country, but nothing else. In addition, Uptrends does not store IP addresses on a long-term basis and Uptrends does not track or share information about individual users with third parties.
Legal basis
The legal basis for the processing of personal data is consent in accordance with Art. 6 para. 1 letter a) GDPR.
Recipient
The recipient is Uptrends GmbH, Niermannsweg 11 - 15, 40699 Erkrath, Germany.
Transfer to third countries
No data will be transferred to the USA.
Duration of data storage
The data will be deleted as soon as they are no longer necessary for the purpose of their collection. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Possibility to object
You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link
Further information on data processing and data protection: https://www.uptrends.de/datenschutzrichtlinie-und-impressum

12. Integration of other services and content of third parties

It may happen that content from third parties, such as videos from YouTube, maps from Google Maps, RSS feeds or graphics from other websites are included in this online offer. This always presupposes that the providers of this content (hereinafter referred to as "third party provider") perceive the IP address of the users. Because without the IP address, they could not send the content to the browser of the respective user. The IP address is therefore required for the presentation of this content. We endeavor to use only content whose respective providers use the IP address solely for the delivery of the content. However, we do not have any influence on this if the third parties provide the IP address e.g. to save for statistical purposes. As far as we know, we will inform users about it.
12.1 Vimeo
Description and purpose
We use for the integration of videos among others the provider Vimeo. Vimeo is operated by Vimeo LLC with headquarters at 555 West 18th Street, New York, New York 10011. On some of our websites we use plugins from the provider Vimeo. When you access the web pages of our website that are equipped with such a plug-in - for example our media library or e-learning - a connection to the Vimeo servers is established and the plug-in is displayed. This tells the Vimeo server which of our websites you have visited. If you are logged in as a member of Vimeo, Vimeo assigns this information to your personal user account. When you use the plugin, such as when you click on the start button of a video, this information is also assigned to your user account. You can prevent this assignment by logging out of your Vimeo account before using our website and deleting the corresponding cookies from Vimeo.
Legal basis
The legal basis for the processing of personal data is consent in accordance with art. 6 para. 1 lit. a) GDPR.
Receiver
The recipient is Vimeo LLC, headquartered at 555 West 18th Street, New York, New York 10011.
Transfer to third Countries
Transfer to third countries does not take place. Duration of data to the USA. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Possibility of objection
You have the option of revoking your consent to data processing at any time. Revocation does not affect the effectiveness of data processing operations carried out in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further information on data processing via link
Further information on data processing and information on data protection by Vimeo can be found at https://vimeo.com/privacy.
12.2 Youtube
Description and purpose
We use the YouTube.com platform to post our own videos and make them publicly available. YouTube is the offer of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. Some Internet pages of our offer contain links or connections to the YouTube offer. In general, we are not responsible for the content of websites to which links are provided. However, if you follow a link to YouTube, we would like to point out that YouTube stores the data of its users (e.g. personal information, IP address) in accordance with its own data usage guidelines and uses it for business purposes. On some of our Internet pages we also directly integrate videos stored on YouTube. In this integration, content from the YouTube website is displayed in parts of a browser window. However, the YouTube videos are only accessed by clicking on them separately. This technique is also called "framing". If you call up a (sub)page of our Internet offer on which YouTube videos are integrated in this form, a connection to the YouTube servers is established and the content is displayed on the Internet page by informing your browser.
Legal basis
The legal basis for the processing of personal data is a consent pursuant to Art. 6 para. 1 lit. a) GDPR.
Recipient
The recipient is Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.
Transfer to third countries
Data is transferred to the USA.
Duration of data storage
The data is deleted as soon as it is no longer required for the purpose for which it was collected. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.
Possibility of objection
You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.
Contractual or legal obligation
There is no contractual or legal obligation to provide the data.
Further data protection information via link

13. Data transmission in third countries

The controller may transfer personal data to a third country. In principle, the controller may provide various appropriate safeguards to ensure that an adequate level of protection is provided for the processing operations. It is possible to transfer data transfers on the basis of an adequacy finding, internal data protection rules, approved codes of conduct, standard data protection clauses or an approved certification mechanism pursuant to Art. 46 para. 2 letters a) - f) GDPR.
If the person responsible undertakes a transfer to a third country on the legal basis of Art. 49 para. 1 a) GDPR, you will be informed at this point about the possible risks of a data transfer to a third country.
There is a risk that the third country receiving your personal data may not provide an equivalent level of protection compared to the protection of personal data in the European Union. This may be the case, for example, if the EU Commission has not issued an adequacy decision for the third country in question or if certain agreements between the European Union and the third country in question are declared invalid. Specifically, there are risks in some third countries with regard to the effective protection of EU fundamental rights through the use of monitoring laws (e.g. USA). In such a case, it is the responsibility of the controller and the recipient to assess whether the rights of data subjects in the third country enjoy a level of protection equivalent to that in the Union and can be effectively enforced.
However, the basic data protection regulation should not undermine the level of protection of natural persons ensured throughout the Union when personal data are transferred from the Union to controllers, processors or other recipients in third countries or to international organizations, even if personal data are further transferred from a third country or from an international organization to controllers or processors in the same or another third country or to the same or another international organization.

14. Duration of storage of personal data

Personal data is stored for the duration of the respective legal retention period. After expiry of the deadline, the data will be routinely deleted, unless there is a need for a contract or fulfillment of the contract.

15. Applications (Training & Vacancies)

By submitting their application to us, applicants consent to the processing of their data for the purposes of the application procedure in accordance with the type and scope set out in this Privacy Policy.
If special categories of personal data within the meaning of Art. 9 Para. 1 GDPR are voluntarily provided within the framework of the application procedure, they will also be processed in accordance with Art. 9 Para. 2 lit. b GDPR (e.g. health data, such as severely disabled status or ethnic origin). Insofar as special categories of personal data within the meaning of Art. 9 para. 1 GDPR are requested from applicants as part of the application procedure, their processing will also be carried out in accordance with Art. 9 para. 2 lit. a GDPR (e.g. health data if they are required for the exercise of a profession).
If provided, applicants can submit their applications via an online form on our website. The data will be transmitted to us encrypted according to the state of the art.
Applicants can also send us their applications by e-mail. Please note, however, that e-mails are generally not sent in encrypted form and the applicants themselves must ensure that they are encrypted. We therefore cannot assume any responsibility for the transmission path of the application between the sender and the reception on our server and therefore recommend using an online form or postal dispatch. Instead of applying using the online form and e-mail, applicants still have the option of sending their application by post.
In the event of a successful application, the data provided by the applicants can be further processed by us for the purposes of the employment relationship. Otherwise, if the application for a job offer is not successful, the applicant's data will be deleted. Applicant data will also be deleted if an application is withdrawn, which applicants are entitled to do at any time.
Subject to justified revocation by the applicants, the data will be deleted after a period of six months so that we can answer any follow-up questions regarding the application and meet our obligations to provide evidence under the Equal Treatment Act. Invoices for any reimbursement of travel expenses will be archived in accordance with the provisions of tax law.
16.1 Greenhouse Software Recruiting
Description and purpose
We use plug-ins and iframes from Greenhouse Software, Inc. located at 18 West 18th Street, 11th Floor New York, NY 10011 USA on our website for the purpose of efficient recruiting. The website operator has concluded an agreement with Greenhouse Software, Inc. in accordance with Article 46 GDPR on the basis of the EU standard data protection clauses, so that the appropriate guarantees are still maintained. For the use of Greenhouse Software solutions within our website by applicants or website visitors, our data protection regulations for applications continue to apply.
Legal basis
The legal basis for the processing of personal data is our legitimate interest in the efficient application to our company.
Recipient
Recipient is Greenhouse Software, Inc. with headquarters at 18 West 18th Street, 11th Floor New York, NY 10011 USA.
Transfer to third countries
A transfer of data to the USA takes place.
Duration of data storage
The deletion of the stored personal data of the applicant is automatically carried out after 4 months at the earliest, but after 6 months at the latest, from the point in time at which the applicant was informed that the position would not be filled by him/her and that there are no further legal requirements to the contrary. The period of time results from the requirements of the General Equal Treatment Act. If we offer you a longer storage period, please give us your informed consent in advance.
Possibility of objection
You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.
Further data protection information via link
Further information on data processing and data protection by Greenhouse Software: https://www.greenhouse.io/privacy-policy

17. Safety

We have taken extensive technical and operational safeguards to protect your data from accidental or intentional manipulation, loss, destruction or access by unauthorized persons. Our security procedures are regularly reviewed and adapted to technological progress. In addition, privacy is granted on an ongoing basis through constant auditing and optimization of the privacy organization.
Products Up GmbH reserves all rights to make changes and updates to this Privacy Policy. This Privacy Policy was created on 17.09.2020 by Keyed GmbH.