Amplify your sales

Our Product-to-Consumer (P2C) platform will increase your operational efficiency and enable your teams to create perfect product content journeys, boosting sales on any global commerce or marketing channel.


Why choose Productsup's P2C platform?

  • icon-grow

    Expand revenue streams

    Find more customers by distributing your product listings to new sales channels, syndication pools, distributors in new regions.

  • icon-syncronization

    Increase operational efficiency

    Reduce costs and streamline internal workflows with AI-powered automated tools to onboard, structure, and optimize product content to match channel requirements.

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    Protect brand reputation

    Deliver consistent product content and excellent customer experiences to your customers across all touch points, ensuring brand loyalty.


Streamlined product content

Centralize your product content management into our P2C platform and make it easier for your teams to update, optimize, and distribute error-free and consistent product content across channels.


AI-Driven content categorization

Use AI tools to predict and automatically map the right attributes and taxonomies from imported to exported product content, reducing manual tasks and speeding up time-to-market.


Actionable content analytics

Track the performance of your product content and evaluate which products resonate with your target audience across all channels. Take quick action to convert these insights into growth opportunities.

Seven products to cover your product content needs

  • advertising

    Advertising PX

    Leverage best-in-class Feed Management to enrich all of your product listings in minutes to create perfectly tailored content.

  • marketplaces

    Marketplaces PX

    Source, enrich and distribute engaging product listings on Amazon and all major marketplaces with our APIs.

  • retail

    Retail PX

    Syndicate flawless product content directly to all major retailers and GDSN with smart data enhancement.

  • distribution

    Distribution PX

    Share optimized product content to all industrial data pools and distributors. Reach every major global retailer or wholesaler.

  • onboarding

    Onboarding PX

    Collect, store, and optimize product data from any sources and in any format before publishing to your platform.

  • performance-insights

    Performance Insights PX

    Increase agility with accurate, real time performance marketing reporting. One source of truth for your entire funnel.

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    Product Guard PX

    Capture your product data with GS1-certified AI data capture technology. Optimized product content ready for syndication.


How Thule achieved global efficiency with Productsup

Thule transformed its product content distribution with Productsup’s P2C platform, streamlining global operations across 27 markets.

Learn more

Explore more P2C resources

  • Big Book_Blog post open graph image 1200x630px copia 4 (1).png

    The big book of product-to-consumer management

    This collection of customer stories illustrates how companies across industries and regions work with Productsup to master commerce anarchy and realize their commerce potential.

  • DMEXCO 2022_02_P2C Constellation report 1200x675px.png

    The P2C management technology market

    This report from Constellation Research introduces the concept of product-to-consumer (P2C) management as the way forward for companies looking to exert decisive control over their digital commerce systems.

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    Video: How P2C is transforming commerce

    Learn about the impact of P2C tech and strategy on commerce and how businesses can measure their P2C transformation.