Why choose Productsup's P2C platform?
Expand revenue streams
Find more customers by distributing your product listings to new sales channels, syndication pools, distributors in new regions.
Increase operational efficiency
Reduce costs and streamline internal workflows with AI-powered automated tools to onboard, structure, and optimize product content to match channel requirements.
Protect brand reputation
Deliver consistent product content and excellent customer experiences to your customers across all touch points, ensuring brand loyalty.
Streamlined product content
Centralize your product content management into our P2C platform and make it easier for your teams to update, optimize, and distribute error-free and consistent product content across channels.
AI-Driven content categorization
Use AI tools to predict and automatically map the right attributes and taxonomies from imported to exported product content, reducing manual tasks and speeding up time-to-market.
Actionable content analytics
Track the performance of your product content and evaluate which products resonate with your target audience across all channels. Take quick action to convert these insights into growth opportunities.
Seven products to cover your product content needs
Syndicate flawless product content directly to all major retailers and GDSN with smart data enhancement.
Share optimized product content to all industrial data pools and distributors. Reach every major global retailer or wholesaler.
Collect, store, and optimize product data from any sources and in any format before publishing to your platform.
Performance Insights PX
Increase agility with accurate, real time performance marketing reporting. One source of truth for your entire funnel.
Product Guard PX
Capture your product data with GS1-certified AI data capture technology. Optimized product content ready for syndication.
How Thule achieved global efficiency with Productsup
Thule transformed its product content distribution with Productsup’s P2C platform, streamlining global operations across 27 markets.
Explore more P2C resources
The big book of product-to-consumer management
This collection of customer stories illustrates how companies across industries and regions work with Productsup to master commerce anarchy and realize their commerce potential.
The P2C management technology market
This report from Constellation Research introduces the concept of product-to-consumer (P2C) management as the way forward for companies looking to exert decisive control over their digital commerce systems.
Video: How P2C is transforming commerce
Learn about the impact of P2C tech and strategy on commerce and how businesses can measure their P2C transformation.