Productsup for Consumer Packaged Goods

The Productsup P2C platform enables you to consistently create engaging product content that drives sales across every channel, on every shelf – whether it be online ecommerce, third-party retailers, or marketplaces.


Follow the trends

From toiletries, to household goods and food/beverages, consumer packaged goods are some of the fastest moving products among consumers. Staying on top of changing consumer behavior and industry trends is vital to maintaining a relevant brand presence.


Beat the competition

The CPG industry is highly competitive with numerous established players and new entrants. You need to optimize your online presence, enhance your supply chain capabilities for ecommerce fulfillment, and establish strong D2C strategies to compete effectively in the digital landscape. Without a P2C strategy, you may find that you lose your competitive edge.


Enhance your operational efficiency

Convenience is one of the top determinants of where consumers shop, along with considerations like product availability, simplicity of finding products, the checkout process, and timely delivery options.

With Productsup's Product-to-Consumer (P2C) platform, you can aggregate, optimize, and distribute up-to-date and consistent product content seamlessly across all your sales and marketing channels, leading to improved customer experiences and accelerated business growth.

Explore P2C now

Increase conversion and retention with Retail PX

Top 3 features of Retail PX

As part of our P2C platform, Retail PX enables you to import, enrich, and share optimized product data to GS1 and any retailer worldwide.

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    Enhanced content designer

    Automatically generate high-quality product listings from fully-styled design templates that are optimized for best performance.

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    Partner collaboration

    With seamless integrations built into our platform, easily collaborate with content syndication stakeholders including brand managers, category managers, and retail representatives.

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    Global GS1 GDSN syndication

    Automatically upload, maintain, and share high-quality product content to GS1 and the GDSN. Ensure that your trading partners have immediate access to your most current and complete information.

Scale your business and sell more with Advertising PX

Top 3 features of Advertising PX

As part of our P2C platform, Advertising PX allows you to easily promote and sell CPG products directly to consumers, wherever they spend their time.

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    Automated attribute mapping

    Increase performance with AI-powered data flows. Automatically map product data from any source to each export channel.

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    Cross-channel advertising and social shopping

    Distribute content across all advertising channels. From local inventory ads (LIA) on search engines to in-app shopping on social media apps.

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    Image Designer

    Create visual product content at-scale with our Image Designer tool. Enhanced product images perform up to 45% better on average.

Grow your business with Marketplaces PX

Top 3 features of Marketplaces PX

Marketplaces PX will fuel your business growth. By syndicating enriched, error-free product listings to all global marketplaces including Amazon, you can expand your reach and unlock new revenue streams.

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    Order synchronization

    Synchronize orders from all marketplaces in real-time, manage inventory efficiently, and ship your products stress-free.

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    A+ Content builder

    Convert plain text and images to compelling A+ Content with our A+ Content builder, to create a brand story and easily export your creation to all global Amazon Marketplaces.

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    Advanced collaboration

    Work together with all your content syndication stakeholders. Streamline messaging, manage tasks, and share calendars.