Online event: February 3, 2022
This event has taken place. You can now watch it on-demand.
After careful consideration of the unfolding situation, we decided to move all of our World Tour stops to regional virtual spaces. The agenda for the Amsterdam online event is still packed full of unmissable talks, only the medium changed.
The future of commerce is product-to-consumer (P2C) management. Register for the P2C World Tour in Amsterdam and prepare to be inspired to radically rethink your commerce. Hear experts from Brunel, Publitas, Thule, Shop Apotheke, and Productsup explain how to create sustainable commerce success.
Agenda
- 10:00 - 10:20 - P2C introduction and market outlook - Vincent Peters, Productsup
- 10:20 - 10:40 - Customer insights - Zebastian Sjöberg, Thule
- 10:40 - 11:00 - Customer insights - Enrico Duinkerken, Brunel
- 11:00 - 11:30 - Panel discussion - Waldi Weisz Blanchetta, Publitas | Aljoscha Krawulsky, Shop Apotheke
- 11:30 - 11:40 - Wrap-up and Q&A
The P2C World Tour is tailored to 6 regions across the globe. View all the locations here.
Three reasons to join the P2C World Tour:
- Hear what the latest research reveals about the future of commerce
- Discover how major brands are combating commerce anarchy
- Learn why a product-to-consumer strategy is essential for success and how to realize it
Speakers
Waldi Weisz Blanchetta
Marketing Manager
Publitas
Waldi Weisz Blanchetta has been active in the Digital Marketing space for over 15 years. Having started on the agency side, he worked for LG and the METRO group before joining Publitas in 2020 to grow the Global Marketing team of Publitas. Waldi helps retailers get the most out of their publications and loves to discuss the sustainability and cost savings aspects of Publitas. Publitas is a SAAS platform that helps brands publish catalogs online and inspire visitors while delivering a beautiful, shoppable experience.
Enrico Duinkerken
Online Specialist
Brunel
Enrico Duinkerken has been active in online for over 10 years. Started in Performance Marketing, Enrico has guided global brands from implementation to execution to get the best out of their performance marketing campaigns. Currently, Enrico works with Brunel and others to optimize their (job) marketing efforts through effective feed management and optimization. Working on the edge of marketing and tech, Enrico thinks out of the box to enable companies to be visible at the right place at the right time.
Aljoscha Krawulsky
Senior Performance Marketing Manager
Shop Apotheke
Aljoscha Krawulsky has been active in Online Marketing for over six years and has been fascinated by the data behind it for just as long. He works at Shop Apotheke, planning and managing digital branding campaigns in video, display and audio channels. Being positioned between performance and brand as well as marketing and tech gives him the perfect excuse to open as many Excel tables as his PC can manage. When not digging through data or scratching his head over new marketing strategies, Aljoscha loses games of chess and does his best to learn programming to be able to dig through even more data without crashing his computer.
Zebastian Sjöberg
Product Owner Online Tools & Services
Thule
At Thule Group, a global world leading company of products for sports and outdoor activities, Zebastian is Product Owner of Productsup. He defines the roadmap, provides support and guidance to colleagues, and drives usage of the platform. He likes using smart solutions to solve real business needs; but also enjoys time with the family, camping, spreadsheets, and cats.
Vincent Peters
CEO
Productsup
As Chief Executive Officer, Vincent Peters is responsible for leading Productsup’s international team of highly-skilled technologists and business professionals to help today’s companies overcome commerce anarchy. Under Vincent’s leadership, Productsup has expanded partnerships, achieved successful customer outcomes, and grown revenue.
