Profile
Integration category:
Marketing and advertisingFeed specifications:
FTP/URLSupported file types
CSV/TSV/XML
Profile
Integration category:
Marketing and advertising
Feed specifications:
FTP/URL
Supported file types
CSV/TSV/XML
Instagram, the third most popular social media platform globally, provides advertisers with a unique space to connect with global audiences. Its visually immersive format, advanced advertising tools, and seamless shopping features create opportunities for higher engagement and sustained growth.
Manage your Instagram product feeds and scale your content seamlessly using the Productsup platform.
Manage your Instagram product feeds and scale your content seamlessly using the Productsup platform.
Leveraging a direct Instagram integration
Instagram offers retailers and brands an effective way to connect with highly engaged shoppers. With
70% of shopping enthusiasts using the platform for product discovery and over 130 million accounts tapping on shopping posts monthly, it’s an effective platform for businesses to showcase their products and drive sales.
By leveraging advanced targeting options (e.g., custom audiences, lookalike audiences) across a broad range of demographics, brands and retailers can achieve a higher ROAS.
Productsup’s direct Instagram integration helps you manage and optimize your product content on the channel for better performance.
By leveraging advanced targeting options (e.g., custom audiences, lookalike audiences) across a broad range of demographics, brands and retailers can achieve a higher ROAS.
Productsup’s direct Instagram integration helps you manage and optimize your product content on the channel for better performance.
Optimize your Instagram product feed with Productsup
The Productsup Instagram integration simplifies product feed management by automating order synchronization, product pricing, availability updates, and attribute mapping, ensuring seamless control over your shopping feed.
- Content enrichment
Publish error-free, high-quality product content, including compelling product visuals. - Bulk listings and data compliance
Import, process, and export product data in bulk to scale your campaigns. - Channel compliance
Adjust data to meet Instagram’s channel requirements quickly while maintaining a consistent brand presence. - Synchronize orders
Ensure ads only highlight available products by syncing order data between Instagram and your shop system. - AI Automapper
Map product attributes from import to export automatically while maintaining control over error margins.
Benefits of advertising and selling on Instagram
With 70% of buyers starting their product search on Instagram, the platform serves as a key channel for enhancing brand awareness and boosting revenue growth.
Cost-effective advertising
Instagram accommodates flexible budgets and helps businesses reach the right audiences with tailored content, resulting in higher ROAS.
Seamless shopping experience
Instagram's integrated shopping features allow users to discover and purchase products directly within the app, offering a smooth experience that helps convert interest into sales.
Extensive audience reach
With over 2 billion active users, Instagram allows businesses to connect with a diverse, global audience, making it a powerful platform for showcasing products.
Start managing your Instagram product feed with Productsup today!
Enhance your marketing strategy by optimizing your Instagram product feed using Productsup. Discover how our platform empowers you to streamline workflows and improve performance for long-term social commerce success.