Idealo

Productsup x idealo channel

Profile

Integration category:

Comparison shopping

Feed specifications:

API / FTP / URL

Supported file types:

CSV

Productsup x idealo Shopping channel

Profile

Integration category:

Comparison shopping

Feed specifications:

API / FTP / URL

Supported file types:

CSV

Streamline your idealo integration to reach millions of shoppers

idealo is one of Europe’s most trusted price comparison platforms, connecting over 50 million monthly users with businesses offering competitive products of any category. With its presence across six countries—including Germany, Austria, the UK, Spain, Italy, and France—idealo enables retailers to increase their market reach and drive sales.

The power of sending product data to idealo

As online shopping continues to dominate, comparison shopping services (CSS) have become essential for retailers to make their products stand out. Consumers are more price-conscious and informed than ever. They rely on platforms like idealo to find the best deals quickly and easily.

More than just a price comparison platform, idealo is a trusted destination where millions of customers begin their buying journey. With a focus on transparency and competitive pricing, Idealo enables users to make informed purchasing decisions. For retailers, it is an invaluable opportunity to showcase products, attract shoppers with high purchase intent, and boost online sales. By leveraging idealo's advanced features and wide reach, companies can strengthen their online presence and stay ahead in a competitive marketplace.

See how you can start sending your product feeds to idealo with ease.

Leverage Productsup’s seamless idealo integration

The Productsup platform simplifies how global retailers send accurate product data to idealo, ensuring visibility and compliance with the platform’s standards. Productsup supports:

Optimized product titles: Ensure your product titles are always up-to-date and optimized for idealo’s search capabilities, making it easier for customers to find your offers.

Rich product descriptions: Share detailed and compelling product descriptions highlighting key features, benefits, and specifications, ensuring customers have all the information they need to make purchasing decisions.

High-quality images: Upload and maintain sharp, attractive product images that comply with idealo’s requirements, helping your products stand out visually.

Dynamic pricing updates: Keep your pricing competitive and accurate by automating price updates, reflecting changes and discounts seamlessly.

Real-time availability tracking: Avoid disappointing customers with outdated stock levels by synchronizing your inventory with idealo to reflect real-time availability.

Benefits of listing your products on idealo

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High-quality traffic

idealo offers highly qualified traffic where users are already near the end of their decision-making process. This means retailers receive customers who are more likely to convert, with an average 6% increase in conversion rates depending on product categories.

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Cost-effective marketing

idealo operates on a pay-per-click model with no listing fees, making it an attractive and low-risk marketing channel for businesses of all sizes. Retailers only pay for real customer traffic, providing a higher ROI.

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Enhanced brand visibility

idealo helps retailers increase brand exposure by showcasing their products to millions of engaged shoppers. By appearing in relevant searches, your business gains credibility and visibility, attracting new customers who may not have discovered your brand otherwise.


Ready to boost your visibility with idealo?

Take the first step today by creating your idealo product feed. The Productsup ideal integration makes it easy by automating your listings and optimizing performance.

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