Drive sales with our TikTok Shop integration
What are the benefits of TikTok Shop
Expand your global reach
Reach TikTok’s fast-growing, high-intent audience to amplify your brand’s visibility globally.
Capitalize on viral moments
Tailor your product content to TikTok trends and guide users straight to your listings when demand peaks.
Streamline purchasing
Enable customers to purchase products directly on TikTok, simplifying the buying experience to drive conversions.
Overcome common challenges of selling on TikTok Shop
No more complexity
Large product catalogs require constant upkeep, and TikTok Shop’s unique content and compliance requirements add another layer of complexity.
No more fulfillment friction
Disconnected order fulfillment processes slow down operations and create a risk of overselling when inventory isn’t updated in real time.
No more manual workflows
Manual maintenance of product data delays time-to-market, creates errors, and leads to poorly optimized listings on TikTok Shop.
Launch optimized product content immediately
Import data from any source, tailor it for TikTok Shop, and export your feed to the channel automatically.
- Map and enrich product attributes to meet TikTok Shop requirements
- Optimize titles, images, and content for performance
- Publish feeds immediately and keep inventory synchronized in real time
Import orders and streamline fulfillment
Import orders into Productsup before sending them to your Order Management System (OMS).
- Maintain accurate, error-free fulfillment via real-time inventory sync
- Reduce manual order processing to increase efficiency
- Accelerate fulfillment speed to avoid delays
Export shipment updates for a better customer experience
Send shipment details and tracking numbers to TikTok Shop automatically.
- Connect your Order Management System (OMS) or internal system to export tracking information
- Provide accurate delivery updates to customers
One platform to manage feeds for TikTok Shop and beyond
With Productsup, managing product feeds across all commerce channels is seamless. Just add TikTok Shop as an export channel, amidst juggling data for Meta, Google, Criteo, etc. Our feed management and syndication platform offers various tools for dynamic creative optimization, generative AI, and more, so you can tailor your content for each channel at scale.
Discover the full power of Productsup’s feed management capabilities → Learn more
See how Productsup’s TikTok Shop API integration works
Get a firsthand look at our enterprise feed management and syndication platform in a live demo.
Discover best practices for selling on TikTok Shop
Going viral: How to win on TikTok Shop in Europe
Hear from TikTok directly about tips for launching, optimizing, and scaling on the platform.
Social commerce on TikTok guide
Download the guide for a complete look at advertising and selling on TikTok.
Q&A: How-to TikTok Shop
Get expert answers on fulfillment, VAT, returns, creator strategy, and more with insights summarized from our TikTok webinar.
FAQs
Why do I need product feed management for TikTok Shop?
Managing product listings across multiple channels is overwhelming. Each platform, including TikTok Shop, has its own requirements, making feed management essential for keeping your catalog compliant, error-free, and always up to date.
How do I integrate my store with TikTok Shop using the API?
You can easily integrate your store with TikTok Shop using Productsup’s TikTok Shop - Product Catalog API export for your market (e.g., US, UK, or DE). This integration exports product and order data to TikTok Shop, as well as imports order data from TikTok Shop back into Productsup. You can keep your catalog synced without having to send a full export each time.
Can I sync inventory and orders automatically with TikTok Shop?
Yes, you can import orders from TikTok Shop into Productsup using the TikTok Shop Order Import. You can also send shipment notifications with tracking information back to TikTok using our TikTok Shop - Shipment Notifications API.
How can I manage product variations, attributes, and pricing for TikTok Shop?
With Productsup, you can manage your product variants within a single, organized structure. Productsup makes it easy to enrich your listings with attributes and map them precisely to TikTok’s format. Additionally, you can adjust your pricing dynamically, ensuring your TikTok Shop always stays up to date and accurate.
Are there any limitations to how many products I can list on TikTok Shop using the integration?
There is no set limit on the number of products you can list on TikTok Shop via Productsup. The TikTok Shop integration allows you to sync your entire catalog.