In today's e-commerce world, it is becoming more and more complex to manage omni-channel B2B, B2C and D2C processes and engage with your customers through different channels. Learn which steps you can take in order to navigate your way through the e-commerce jungle and the complex paths between products, services and consumers.
- What exactly is “commerce anarchy”?
- What impact is it having
- Which key steps to take to start operating on a global scale
Check out the rest of our commerce anarchy series here.
Lisette Huyskamp is CMO at Productsup. She has nearly 20 years of experience leading marketing initiatives at fast-growing software companies such as CleverTap, Optimizely, Qlik, and Hewlett-Packard. Her extensive experience provides her with a thorough understanding of business needs, which she translates into solid strategies and executable plans.
As CEO and co-founder of Pimcore, Dietmar Rietsch deals with new technologies and the digital transformation of companies daily. Dietmar is a passionate entrepreneur who has been designing and realizing exciting digital projects for more than 20 years.
& Publication Manager
Thomas Heuchert is Data Distribution & Publication Manager at Grundfos. Thomas has been working at Grundfos in a wide variety of positions for 10 years. His current tasks include data distribution and the publication of intelligent platforms that simplify work in the company. He has an affinity for all kinds of digitization and process simplification. Blockchain is one of his current passions.
@ SPORT 2000
In her role as CEO SPORT 2000 Margit Gosau is responsible for the international umbrella organisation of SPORT 2000 in Mainhausen, operating and licensing the SPORT 2000 brand in more than 20 countries globally. In her role as Managing Director for SPORT 2000 GmbH she leads the SPORT 2000 5-country-organisation operating in Germany, BeNeLux and Switzerland. In this role she is taking care of several business functions amongst others including Digital Strategy, Data Management & Marketing.