The P2C report

Radically rethinking commerce
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Download this report and learn:

  • The causes of commerce anarchy and why it affects everyone
  • The true cost of poor product information value chain management
  • Why everyone in ecommerce needs to rethink their strategy
  • Why product-to-consumer management solutions are critical for future growth

Report summary:

Read the findings from Coleman Parkes’ survey of 750 senior decision-makers involved in managing product information. This report gives you deep insights into current awareness of the issues surrounding commerce anarchy and its root causes. It also offers the solutions businesses need to master increasing retail complexity.

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Productsup frees brands, retailers, service providers, and marketplaces from commerce anarchy. The Productsup product-to-consumer (P2C) platform processes over two trillion products a month, empowering long-term business success as the only global, strategic, scalable platform managing all product-to-consumer information value chains across any platform, any channel, any technology. Founded in 2010 and headquartered in Berlin, Productsup has grown to over 250 employees spread out across offices worldwide and works with over 900 brands, including IKEA, Sephora, Beiersdorf, Redbubble, and ALDI.

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